International women’s football tournaments secure free-to-air status


The UK Government has confirmed that two women’s sports events will be added to the Listed Events Regime – the FIFA Women’s World Cup and the UEFA Women’s European Championships.

This means that the events will join the ‘crown jewels’ of sporting events that must be offered to free-to-air broadcasters, and will help these events remain available to larger audiences. 

Following on from the addition of the Paralympic Games in January 2020, the move makes further progress towards greater inclusivity and diversity of the Regime.

The Government released in a statement: “The Government is absolutely committed to supporting women’s sport at every opportunity – pushing for greater participation, employment, commercial opportunities and visibility in the media.

“The past few years have seen fantastic progress, with record breaking audiences tuning in to watch women’s sport and attendances at venues growing.”

Some notable tournaments which are currently held under Group A, which gives protected full live coverage, include: The Olympics / Paralympics, FIFA Men’s / Women’s World Cup Finals Tournament, FA Cup Final, Grand National, The Wimbledon Tennis Finals and the Rugby World Cup Final, to name a few.

Furthermore, some of those in Group B (secondary coverage protected) consist of Cricket Test Matches played in England, The Commonwealth Games, The World Athletics Championship, The Ryder Cup and the Open Golf Championship.



Source link

Leave a Comment

Your email address will not be published.

close